The ITAM Review

News, reviews and resources for worldwide ITAM, SAM and Licensing professionals.

Tag: Wisdom North America 2021

Articles

  • Podcast Episode 102: ‘The missing SAM Magic Quadrant’

    In this podcast I speak with Becky Trevino of Snow Software, Cory Wheeler of Zylo and Mathias Knops of USU on the role of magic quadrants in the marketing mix for technology companies, why Gartner might have stopped the SAM magic quadrant (withdrawn in February 2021) and the research...