Independent events from The ITAM Review.

The ITAM Review Online Summit: Microsoft

  • Thursday, July 30th 2020

Join ITAM Review Analysts for a 2 hour 30 minute virtual conference on Microsoft on Thursday, July 30th 2020 at 2pm – 4:30pm BST.

Thursday 30 July 2020

About this event

This summit has taken place.


Join the ITAM Review as we delve into Microsoft on Thursday, July 30th at 14:00.

Microsoft are a key vendor for most organisations and, as we’re just entering their new financial year, now is a great time to look back at the previous year – and also look ahead to what is coming.

We’ll look back at Microsoft’s recent financial results and consider what these can tell us about Microsoft’s current and future direction. Knowing where they’re likely to focus and which product areas they’ll look to drive can be very useful when planning out your roadmap, negotiating renewals, considering your future cloud strategy and plenty more.

We’ll also be reviewing key announcements from their partner conference, “Microsoft Inspire” (being held in July 2020) and discuss what these might mean for both Microsoft partners and customer organisations. We’ll also review some of Microsoft’s acquisitions and what they reveal about where they see the industry and their business heading – alongside this we’ll look at trends we’re already seeing emerging within Microsoft’s product portfolio as well as a look ahead to future technologies.

Your chance to speak

If you have a story to share about Microsoft, we’d love for you to speak at the summit. The sessions are 20-minutes long, delivered online and we’ll provide full support, encouragement, and practical advice for speakers. You can speak anonymously in the session if you need to, and the Summit will only be open to end users and consultants – no publishers or auditors allowed!

If you are interested in speaking at this event please contact For commercial sponsorship opportunities please contact



Who should attend

  • Software Asset Managers
  • IT Asset Managers
  • Procurement Managers
  • Finance professionals
  • Architects


14:00 – 14:10 – Intro

14:10 – 14:40 – Microsoft FY20: A review

14:40 – 15:00 –How to negotiate with Microsoft, Chris van der Zwan, SoftwareOne

15:00 – 15:10 – Break

15:10 – 15:30 – Microsoft acquisitions

15:30 – 16:00 – Emerging trends and future technologies

16:00 – 16:30 – Q&A / discussion


Rich Gibbons, Head of Content and Training, The ITAM Review

Rich has almost 15 years’ experience in the world of IT and software licensing, having been both a software sales manager for a VAR and a Microsoft licensing endorsed trainer. A Northerner renowned for his shirts, Rich is a fan of most films, Hip-Hop, travel, football in general (and specifically MUFC), Marvel and reading as many books as possible. Finding ways to combine these with software licensing is always fun!

Session: Event Host

Chris van der Zwan, Western Europe Subject Lead Microsoft Advisory Services, SoftwareOne

Chris is the Western Europe Subject Lead for Microsoft Advisory Services at SoftwareOne, helping organisations get the most value from their Microsoft investment, as well as preparing for negotiations and understanding their requirements.

Session: How to negotiate with Microsoft
Synopsis: Negotiating with Microsoft can be time consuming and overwhelming – in this session, SoftwareOne share some tried and tested tactics to help ensure you get the best value from your next Microsoft renewal or purchase”


Why you should attend

This online summit aims to give an overview of where Microsoft are heading – understanding their future direction will help you manage yours.


Testimonials and reviews

‘This was a great webinar — very informative. I am looking forward to the other 11 modules!’

‘Very well pitched, i.e. middle of the road to be understandable for beginners as well as for people with experience in the field. Looking forward to the next module’

‘I thought this module was well organized and well presented, bringing together some key points about how to get the ITAM ball rolling and to keep it rolling. I look forward to next month’s module’.

‘Really good & interactive’

‘Great presentation! Thanks so much for putting these together. I look forward to next month!!’

‘Thanks this is well-aimed and helped me to think about next steps I should be taking’.

‘The session was very informative with excellent examples’

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